New Series: FBO Survival - Survival Tip #1: Keep Your Customers Close...and Your Margins Closer

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By Ron Jackson and John Enticknap, Aviation Business Strategies Group

Welcome to the first installment of our new AC-U-KWIK FBO Connection Series: FBO Survival. This series will focus on the various strategies and tactics needed to survive the daily rigors of running a successful FBO operation.

Our first survivor tip, ‘Keep Your Customers Close … and Your Margins Closer’, is inspired by dialogue in the film, The Godfather: Part II. It means, in order to survive today’s economic FBO climate, you need to focus on your two most important revenue generators: your valued customers and your fuel margins.

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Avfuel FBOs Lakeshore Aviation (MTW) And Smyrna Air Center (MQY) Team Up To Install First Fuel-Efficient GE H80 Engine In King Air C90

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Lakeshore Aviation, the Avfuel-branded FBO based in Manitowoc, WI, is passionate about providing the ultimate environment for aviation enthusiasts to thrive, whether that means providing said enthusiasts with top-of-the-line products and services; helping them achieve their dreams of flying through all levels of instruction; or offering an array of attractive charter options – one of which is making history as the first of its kind.
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