Jet Source Promotes Brentzel to President
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Jay Brentzel, president and director of operations at Jet Source (KCRQ).Jet Source (KCRQ) has promoted Jay Brentzel to the office of president.
Brentzel will also continue as director of operations for the company.
As president, Brentzel is responsible for the overall strategic planning, fiscal management, business development and day-to-day activities at Jet Source. As director of operations, Brentzel is responsible for performance and safe operations of all Jet Source managed aircraft, including oversight of the flight operations, flight standards and maintenance departments.
Brentzel holds a bachelor of science degree in aviation from Utah Valley State College and has accumulated more than 6000 hours of flight time as a professional pilot. Brentzel is rated in a number of different corporate jet aircraft including the super-midsize Falcon 50 and the long-range Gulfstream 400.
"Jet Source is a great company, and I am excited to assume this leadership position," Brentzel said. "I am looking forward to working with a dynamic team of proven aviation professionals and growing the business to new heights. The future is bright for Jet Source and our opportunities are unlimited," Brentzel said.
Building Long-Term Profitable Customer Relationships, Part 3: Don't Forget the Cheese!
/“Here is a simple but powerful rule, always give people more than what they expect to get.” – Nelson Boswell
In the quest to build long-term profitable customer relationships, we can’t overlook the basic foundation of delivering exceptional customer service. At the end of the day, if you can’t walk up to a customer preparing to depart your FBO with confidence and ask the question, “Would you recommend us?” then please read on.
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/Optimizing Your FBO, Part 2: Cross-Train and Outsource
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In Part 1 of Optimizing Your FBO, we talked about analyzing your business and investing in your front line employees. It just makes good business sense, even in tough economic times, to invest your time and resources in your front line employees because they have the first and the most important contact with your customers.
In this post, Part 2 of Optimizing Your FBO, I want to share additional strategies that will help prepare you to weather any kind of economic environment and increase the efficiency of your operation.
Cross-Train
For most FBOs, employees must learn to multitask — a term that management gurus have coined. It’s really a new term for an old axiom. The best employees, who do the best jobs, can do many different tasks. Gee, what a concept!
For FBOs that are consistently successful, employees do many different job functions that result in a more efficient operation and better employee morale. A happy employee, a happy customer. It can be a very contagious working environment that results in better customer service. Cross-training makes all employees more valuable and better motivated.
Let’s look at some ideas:
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/Find Jet A and 100LL Fuel Prices Before You Fly
/Find low Jet A and 100LL fuel prices for your region.
FBOs, submit your fuel prices in one place, and broadcast them to dozens of fuel programs and websites with acufuel.com.
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/Pricing Your FBO for Sale
/As we start to see a small ray of sunshine peeking out from behind the lingering recession cloud, we find some encouraging news in the industry. Flight hours are increasing, used aircraft are starting to sell, and we see a resurgence in the continued consolidation of the FBO industry.
In the last couple of months, we have witnessed chain operators sell a couple of locations and sell one location to a competitor. We also saw the sale of a small chain to a larger chain. Therefore, I pose the proverbial question in the manner Harvard Business School types might ask: Is it time to “harvest” your business?
Only you can determine this. But if you’re getting into the sell mode, here are few things to keep in mind as you move forward.
Check Jet A and Avgas Prices Before You Fly
/Find low Jet A and 100LL fuel prices for your region.
FBOs, submit your fuel prices in one place, and broadcast them to dozens of fuel programs and websites with acufuel.com.


