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Thursday
Feb242011

Building Long-Term Profitable Customer Relationships, Part 2: Do You Feel Lucky?

We’ve all seen Clint Eastwood’s Dirty Harry scene when he aims his seemingly empty .44 Magnum, “the most powerful handgun in the world,” in the face of the bank robber and taunts, “You’ve got to ask yourself one question: ‘Do I feel lucky?’ Well do ya, punk?”

FBOs shouldn’t have to feel lucky when putting together their marketing plans to attract new customers, yet during our NATA FBO Success Seminars, I often sense the frustration FBO owners and operators verbalize when we discuss this very subject.  

Over the years, FBOs have tried all sorts of things to attract customers. Wine, steaks, bobblehead dolls, free this and free that. Sometimes they get lucky, but mostly they’re just shooting blanks!

Many FBOs, when facing seemingly stiff competition, have done the unthinkable to attract customers. They resort to lowering their price of fuel beyond reason. Yikes! 

To be sure, an FBO should always manage its fuel price in order to be competitive and as a component to provide a customer value proposition (CVP). However, nothing good happens when you subjectively lower the price of fuel just to attract customers.

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Thursday
Feb242011

Paragon Aviation Group Hires Scott Jefvert as Director of Sales

Paragon Aviation Group is pleased to announce the addition of Scott Jefvert to the company.

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Thursday
Feb242011

Business Jet Center OAK Sets Fuel Volume Sales Record

Business Jet Center (BJC), a leading provider of Fixed Base Operation (FBO) services, reported that 2010 was the best year on record for fuel sales volume at its Oakland International Airport location, noting a 28.12 percent increase in the amount of gallons sold versus 2009.

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Thursday
Feb242011

Pilot Makes Emergency Landing in Kansas City Area

A pilot landed his single-engine plane on a roadway in the Kansas City area after the aircraft lost power early this morning, according to KCTV-5 and the Kansas City Star.

Photos. Area map:


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Thursday
Feb242011

Update on the ETS Support Facility Implications for Verification

It is now expected that Eurocontrol’s ETS Support Facility will be made available to operators by late February.

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Wednesday
Feb232011

Jet A and Avgas Fuel Prices to Pump You Up

Find low Jet A and 100LL fuel prices for your region.

FBOs, submit your fuel prices in one place, and broadcast them to dozens of fuel programs and websites with acufuel.com.

Jet A and 100LL fuel prices Jet A and 100LL fuel prices at Northwest Mountain FBOs Jet A and 100LL fuel prices at Western-Pacific FBOs Jet A and 100LL fuel prices at Southwest FBOs Jet A and 100LL fuel prices at Great Lakes FBOs Jet A and 100LL fuel prices at Central FBOs Jet A and 100LL fuel prices at Southern FBOs Jet A and 100LL fuel prices at Eastern FBOs Jet A and 100LL fuel prices at New England FBOs Jet A and 100LL fuel prices at New England FBOs Jet A and 100LL fuel prices at Eastern FBOs Jet A and 100LL fuel prices at Alaska and Hawaii FBOs

Tuesday
Feb222011

ACSF Recognizes CAE as First Champion of Aviation Safety - Sustaining Member

The Air Charter Safety Foundation (ACSF) is pleased to recognize CAE as its first “Champion of Safety” sustaining member. The corporation has shown its commitment to the foundation’s vision of enhancing and improving safety through its support and generous financial donation.

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Friday
Feb182011

EPIC Aviation and BP Finalize Sale of Ownership

The sale of BP Products North America Inc.’s (“BP”) interest in EPIC Aviation LLC (“EPIC”) to Downstream Aviation LP (“Downstream”) has been finalized.

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Friday
Feb182011

McCreery Aviation Company (MFE) Brands with Avfuel Corporation

McCreery Aviation Company and Avfuel Corporation have joined forces to offer flight departments and passengers the best of the Avfuel network in South Texas.

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Friday
Feb182011

Coyne Welcomes Senate Approval of Two-Year FAA Reauthorization Legislation

Last night, the U.S. Senate approved S. 223, FAA Air Transportation Modernization and Safety Improvement Act. The bill authorizes the Federal Aviation Administration (FAA) through September 2013, among other provisions.

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